Airwide Solutions Expands Executive Team to Support EMEA Expansion

Company appoints Glen Murray as Vice President of Sales;
Paul Rushton as Director of Business Development

BURLINGTON, Mass., March 30th, 2010 — Airwide® Solutions, a provider of next-generation mobile messaging infrastructure, applications and solutions, today announced the appointment of two key executives charged with driving the company’s expansion in the European, Middle East and African markets: Glen Murray as Vice President of Sales for EMEA and Paul Rushton, Director of Business Development, EMEA. In this role, Murray will tap into more than 20 years of sales experience and deep mobile technology domain expertise to help manage the continuing growth of Airwide’s presence in EMEA as well as its reputation as the premier partner for operators seeking to introduce messaging solutions to increase revenues and reduce costs and churn. In addition, Paul Rushton has joined Airwide Solutions as Director of Business Development, EMEA with the goal of securing key, productive partnerships that will advance the company’s growth initiatives.

With extensive experience in mobile services and solutions both Murray and Rushton will play important roles as Airwide continues to pioneer innovative solutions that enable mobile operators to address increasing challenges to their core revenue streams and their subscriber relationships, and increasingly complex security threats to their brand and their network.

Glen Murray most recently served as Vice President of Global Sales at Neustar NGM, a division of the more than $1 billion market cap Neustar, which provides hosting and managed instant messaging services to operators. Prior to that he was Senior Vice President of Sales and Marketing for Anam Mobile and has also held sales and business development positions at MontaVista and Openwave.

Paul Rushton joins Airwide from Acision where he was Vice President of Sales for emerging markets and before that the Global Account Vice President for the Vodafone Group. Paul previously held sales leadership positions at Openwave and Alcatel-Lucent as well as channel and business development roles at Portal Software and Evolving Systems and a variety of senior sales and marketing positions at British Telecom.

“Expansion in our key markets is a high priority, and we welcome Glen and Paul’s expertise in helping us to extend our success in EMEA,” said Andrew Wyse, President, Global Sales & Operations for Airwide Solutions. “As we strive to better help our operator customers with their most pressing business problems, we anticipate that Glen and Paul’s successful track records in selling mobile services and solutions will be a valuable asset for our organization.”

Glen Murray added: “Having been in the mobile industry for nearly two decades, I’ve long been aware of Airwide’s stellar reputation in the delivery of enhanced services and solutions which is becoming one of the hottest areas in the mobile industry today. I’m very excited to be joining Airwide at such a significant time for the industry and look forward to the exciting role I will help Airwide play as this market continues to develop.”

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About Airwide Solutions

Airwide Solutions is the leading provider of next-generation mobile messaging and wireless internet infrastructure, applications and solutions. Its products have helped more than 150 wireless operators worldwide drive mobile messaging usage and revenues and enable them to leverage multiple delivery channels and next-generation infrastructure in new and more powerful ways. With a history of industry firsts – including the first text message ever sent, the introduction of the first SMS router, the first A2P MMS push gateway and mobile service control which enables mobile context, personalization and profiling – the company continues to pioneer new technologies. Airwide’s open, tiered Fusion architecture offers mobile operators advanced revenue options, a practical pathway to Mobile Messaging 2.0 and a foundation to bridge mobile messaging and the mobile internet.

Airwide Solutions operates globally with offices in Europe, the Americas, Asia Pacific, India, the Middle East and Africa. For more information about Airwide Solutions, please visit www.airwidesolutions.com.

Airwide is a registered trademark of Airwide Solutions. All other trademarks are the property of their respective owners.

For further information follow us on Twitter at @airwide or contact:

Brenda Suarez
Airwide Solutions
Email: brenda.suarez@airwidesolutions.com
Tel: 781-229-2406 ext. 2731

Rufus Jay
Mi liberty
Email: airwidepr@miliberty.com
Tel: +44 (0) 207-751-4444

Kristin Conforti
PAN Communications
Email: airwide@pancomm.com
Tel: 978-474-1900