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Content Filtering

By integrating with content filtering partners, Airwide ensures your customers’ satisfaction by delivering only appropriate content. Using spam control and filtering based on keywords and content types Airwide keeps inappropriate content from ever reaching your subscribers’ handsets.  Thereby, operators will be able to protect their mobile content and marketing revenues. 

With full control over SMS and MMS traffic, including person-to-person as well as application-to-person, the solution ensures that messages are checked against viruses and content deemed inappropriate for your subscriber base.

Highlights

  • Increasing Loyalty – Protects subscribers from the annoyance of spam and scam messages
  • Maximizing Revenue – Prevents revenues leaks and ensures subscribers have positive mobile content and marketing experiences
  • Scalability – Scale anti-spam and content filtering together or separately based on real traffic demand
  • Future proof investment – Content filtering partners have capabilities to scan many different types of message and content, including mobile email and mobile web.  Operators can expand content filtering of multiple media types.  Solution fits the Mobile Messaging 2.0 evolution model.