AirMessenger Personal

With SMS revenue growth slowing, operators are looking for new ways to maintain data revenue growth. At the same time consumers overwhelmingly want to personalize their mobile experience. AirMessenger Personal and its pre-built family of applications lets operators bring e-mail, voice, and IM features to SMS, providing consumers with a highly personalized messaging experience. Because its application logic is completely separate from traffic delivery AirMessenger Personal applications can easily be extended across all forms of messaging – SMS, MMS, IM, and SIP.

AirMessenger Personal's pre-built applications – Archive, Inbox Guardian, Outbox Guardian, Out-of-office, Copy, Divert, and Signature can stand-alone or be combined and packaged to form high-value targeted propositions such as:

Parental Controls – Addresses parental concerns over cyber-bullying, inappropriate content and child-safety with a network-based multi-channel offering that can address all handsets. Key applications: Archive, Inbox/Outbox Guardian, and Copy.
Enterprise Controls – Addresses the lucrative enterprise segment’s need to restrict employee use of services to business purposes, support messaging needs, and comply with government regulations through a simple to deploy service that differentiates the operator. Key applications: Archive, Inbox/Outbox Guardian, Divert, Out-of-Office, Signature, Copy.

In addition to these bundled propositions AirMessenger Personal's signature insertion capability can serve as part of a mobile advertising strategy where the operator injects promotional content into mobile messages.

Key Options

Archive – Messages sent and received are stored online.
Copy – Copies messages to a designated mobile number or email address.
Divert – Diverts messages sent to subscriber to an alternate mobile number or email address.
Inbox Guardian – Blocks messages from specified sources from being received by subscriber (blacklist.)
Outbox Guardian – Allows to define addresses to which a subscriber may send messages to (whitelist)
Out-of-office Notification – Subscribers can define an automatic reply message to be sent upon receiving a message.
Signature Insertion – Appends a predefined text string to messages sent by a subscriber.

Key Benefits

Adds value to messaging services for which the operator can charge (either per message or as a subscription per service) in order to offset falling per-message revenue.
Increases customer loyalty through services that are both differentiated and 'sticky' because they are tied to the network.
Increase revenue by providing services that are tailored to specific market segments such as enterprises, and families with children.
Increase revenue with messaging based advertising and promotions.

AirMessenger Personal

Product Brochure

AirMessenger Personal